Friday, 4 November 2016

How Snapdeal Destroyed FreeCharge | Gyaani

We all have heard or used Freechare.com to recharge our phone,dth or to pay our bills because who we are kidding they used to give awesome discounts and cashback.
Freecharge launched with great concept, The amount paid by the user for recharge is returned in form of shopping coupons of some of the top retailers in India, thereby making the recharge virtually free.

In 2011, FreeCharge was named one of the most promising technology startups from India by Pluggd.in

by 2014, Freecharge fucked the business of other online recharge websites #TrueStory.

But in the year of 2015, Snapdeal. an Indian e-commerce acquired Freecharge for Rs.2800 crore. no doubt this was one of the biggest deal in India but now my question is where the fuck is Freecharge?

Kunal Shah is still working with Freecharge acting as CEO but I'm pretty sure that he is not at all interested in doing something to be in competition but instead his all focus is to his other two venture Wishberg and Preburn. Snapdeal can't handle their own business how can we expect them to handle other things.

Snapdeal is same the company

  1. Who send, stone when customer orders for mobile phone.
  2. Their employee complaints about them in Labor Department
  3. Their Brand ambassador gave shity statement on national television


Freecharge could have been the next big thing in Indian E-commerce industry but they just failed to understand their value.

Flipkart acquired myntra and jabong but still both the companies have there own identity but i personally feel that snapdeal has destroyed the charisma that freecharge had.

What do you think?

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